Marketing Creative Requirements

Please submit all assets four weeks prior to the start date. Keep in mind that Dot has final approval on all content to ensure brand consistency.
Content must be submitted as JPG, JPEG, PNG, GIF, or MP4 files.

What's Inside Each Campaign?

Extra Features

Email Exclusive

Our emails have gotten a makeover! Instead of choosing templates, simply upload your images and copy to our submission form.
You can see different options for email content blocks in the file below. Please note: your email is customizable and may not look like the example provided.



Please keep targeted email content relevant to your audiences.
Suggested content for:
  • National Account Operators: offer samples, share culinary trends/menu ideas, promote trending products
  • Distributor Sales Representatives: promote new products and operator rebates
  • Distributors: promote new products and discounts

Digest Emails

Ecommerce Ads

These ads will be placed on the Dot ecommerce site.


  • Provide images in JPEG format except category logo ads. Logos must be in PNG format with a transparent background.
  • Ads with a white background must have a border. Ads with a color background are recommended.
  • Ads can click through to items on the Dot ecommerce website (STOCKED items only), POS, external website, etc.

*This ad type can be designed as an animated GIF to run no longer than 6 seconds.

**This ad type must supply logo in PNG format with transparent background.

Sponsored Search Terms

Social Media Posts

Your social media post will be shared on @DotFoods Facebook and LinkedIn pages and the @dotfoodsofficial Instagram page. We no longer have an active Twitter profile.

You need to provide us with:

Direct Mail Postcard